Key Benefits:

• Frizz Reduction + Control: Proven to reduce frizz by up to 90% and leave hair 7x smoother hair for 48 hours*, this anti-frizz shampoo tames flyaways for a sleek, polished finish.
• Gentle Cleansing: Our 97% natural, sulphate-free formula effectively cleanses scalp and hair without stripping, keeping your locks nourished, soft and refreshed.
• Humidity Protection: Shields each strand from environmental humidity, stopping frizz in its tracks and keeping styles smoother for longer.
• Nourishing Hydration: Enriched with marula oil, daikon extract and wheat bran extract to deeply hydrate, smooth and enhance natural shine.

Consumer User Trial Results:

*Results based on an instrumental study, treated (shampoo, conditioner & serum) vs untreated hair

Note - The lists of ingredients contained in the composition of Noughty products are regularly updated to keep formulations in line with technical advancements and regulatory requirements. Please refer to the ingredients list on the packaging before using the product.